I Did It Again… Another Planner, Another Identity
If you’ve ever bought a planner to become “organized,” or workout gear to feel like someone who hits the gym at 5 AM, you’ve experienced identity shopping. It's not about the stuff—it's about the story we’re trying to buy into. And for ADHD brains, that story often stems from years of trying to mask our challenges and perform a version of “enough.”
As an ADHD Money Coach, I’ve worked with women who keep spending not because they’re irresponsible, but because they’re chasing a version of themselves that feels easier to buy than become. The good news? You don’t need another system, storage bin, or sticker set. You need a shift in identity—one that starts with who you already are, not who marketing says you should be.
In this post, I break down how identity-based spending patterns take root, what they’re really about, and how to rewire your financial habits by aligning them with who you choose to be.
Let’s unpack the cart and reclaim your identity.
Low Self-Confidence Affects Your Wallet
Expert Insight: Why Confidence Crashes Your Budget (Especially if You Have ADHD)
As a financial coach for women with ADHD, I’ve seen a pattern play out again and again: it’s not just about the money. It’s about the moment right before you spend, the emotion, the self-talk, the self-worth. The research backs it up. Confidence dips lead to impulsive swipes, especially for neurodivergent brains wired for immediate relief.
This isn’t about laziness or lack of discipline. It’s about how your brain processes stress, shame, and the lie that stuff equals success.
In this post, I break down the psychology behind confidence-triggered spending, the research that proves it, and exactly how to stop the cycle before it drains your bank account.
Let’s interrupt the spiral, with science, strategy, and a whole lot of self-compassion.
When ‘Other’ Becomes Everything: Why Vague Budget Categories Are Kryptonite for ADHD Brains
Creating Goals When you Have ADHD
Ultimately, setting goals when you have ADHD is not merely about becoming more productive — it’s about living our best life. By understanding our unique brains, embracing our strengths, and crafting goals that work for us, we can view every step forward, no matter how small, as a monumental victory.